Sub: Guidelines on ‘Nua-O’ Digital Fest. competitions across popular social media platforms.
The 'Nua-O' program, now being implemented by Government is aimed at empowering youth has garnered immense popularity among the State's young populace. spanning across educational and non-educational domains. Under the initiative, youth in the State are engaged in diverse avenues to exhibit their inherent talents, promise, and value. The scheme espouses engaging with the youth by creating spaces tailored to their empowerment, enjoyment, and fulfilment
With a purpose to engage youth of the State in creative pursuits, the Nua-O program proposes to organize diverse competitions on popular social media platforms. The initiative intends to provide ample opportunities and space for young individuals to showcase their inherent talents and express themselves creatively, in the present time’s most convenient and widely used social media platforms.
Enabling youth engagement through creative competitions on social media and digital platforms unlocks manifold advantages and promising prospects. These competitions serve as dynamic avenues, channelling the innate creativity of young individuals. Participants can aptly express their ideas, talents, and unique perspectives in an ever-evolving digital landscape.
Moreover, these platforms provide unparalleled visibility, offering exposure to diverse audiences and potential mentors, amplifying the recognition of participants' work. Beyond immediate benefits, such competitions sow seeds for future opportunities, stimulating interest in various fields.
(Make a 60 second reel on Odisha's transformation on the theme - Ama Odisha Nabin Odisha)
(Make a 2 to 3 minutes film on the theme ‘Ama Odisha Nabin Odisha’)
(Capture Odisha's transformation on the theme ‘Ama Odisha Nabin Odisha’)
(Take the Quiz on Odisha’s past, present and future)
The detailed process of participation in the above-mentioned categories has been mentioned at annexure-I.
Competitions within the mentioned categories will be organized during the period from 24th December 2023 to 26th February 2024. The first cutoff date for participation is 31st December 2023.
“Ama Odisha, Nabin Odisha”
Platform: Instagram
The content of all the entries will be reviewed, and 50% weightage will be given to ‘adherence to the theme’: Ama Odisha, Nabin Odisha.
Reels will be ranked based on total number of Plays + Likes + Comments+ Share+Save (1 point for plays, 5 points for like, 2 points for organic comments+ 10 points for share and 10 points for save, applied as per the information provided by the selected platform)
The content of all the entries will be reviewed, and 50% weightage will be given to ‘adherence to the theme’: Ama Odisha, Nabin Odisha.
Video making will be ranked based on total number of Views + Likes + Comments + Share + Save (1 point for view, 5 points for like, 2 points for organic comments, 10 points for share and 10 points for save - applied as per the information provided by the selected platform)
The content of all the entries will be reviewed, and 50% weightage will be given to ‘adherence to the theme’: Ama Odisha, Nabin Odisha.
Photography will be ranked based on Likes + Comments + Share + Save (5 point for like, 2 points for organic comments, 10 points for share and 10 points for save, applied as per the information provided by the selected platform)
Random 50 winners to be selected by lucky draw from the people who have got 10/10 correct answers.
Declaration of winners will be made on NuaOdisha social media pages.
Winner content to be shared by NuaOdisha page in stories.
First cut off winners will be 31st December 2023.
Quiz competition results will be declared weekly on every Monday and for other competitions, it will be declared fortnightly.
The numbers considered for points will be calculated at the time of Collecting the data at the end of the week. The data shall be collected between Sunday 6:00 pm to Monday 6:00 pm
Department of Sports & Youth Services will recognise and reward the winners with cash prizes.
In category of Photography, Video making and Reels making competitions, the following cash prize amounts will be rewarded to winners.
1st prize - Rs. 50,000/
2nd prize - Rs. 40,000/
3rd prize - Rs. 30,000/
Special prize – Rs. 10,000/- (50 nos. in each of the above three categories)
For weekly Quiz competitions, 50 winners are to be rewarded with cash prizes of Rs. 5,000/- each.
A detailed budget has been prepared for the programme which is at Annexure-II.
Department of Sports and Youth Services can however modify or amend this guideline if necessitated at any time during implementation of the programme.